Regions Covered
✔ Portugal
To maintain a consistently high quality product, XR requires all material to be supplied to the following specifications:
Requirements at a glance
Unique identifier(s): |
It’s strongly recommended to use the following structure: MAA-ADV-PRO-020-PT MAA: Media Agency name’s first 3 letters ADV: Advertiser name’s first 3 letters PRO: Product name’s first 3 letters 020: Duration in seconds PT: Language |
Pre/post roll: | No |
HD/SD: | HD |
Audio: | EBU R.128-2014 |
Clearance: | Optional pre-clearance via Auto Regulação Publicitária, see Clearance for more information. |
Content Layout
For this region a clock/slate is not required
File Specification
Preferred | Accepted | |||
Format | XDCAM 1080/50 | Apple ProRes 422HQ 1080/50 | DNxHD185 1080/50 | |
Container | MOV or MXF | MOV | MOV or MXF | |
Video Codec | XDCAM 422 | Apple Quicktime ProRes 422 (HQ) | DNxHD 185 | |
GOP | Long GOP | - | ||
Profile | MPEG-2 422P@HL | HQ | - | |
Frame Size | 1920x1080 | 1920x1080 | 1920x1080 | |
Frame Rate | 25 FPS | 25 FPS | 25 FPS | |
Scan Type | Interlaced, Upper/Top Field First | Interlaced, Upper/Top Field First | Interlaced, Upper/Top Field First | |
Aspect Ratio | 16:9 | 16:9 | 16:9 | |
Pixel Aspect Ratio | Square Pixels (1.0) | Square Pixels (1.0) | Square Pixels (1.0) | |
Video Bit Rate | 50Mb/s CBR | - | 185Mb/s CBR | |
Chroma | 4:2:2 | 4:2:2 | 4:2:2 | |
Audio Codec | Integer (Little Endian) PCM | Integer (Little Endian) PCM | Integer (Little Endian) PCM | |
Audio Bit Depth | 16/24bit | 16/24bit | 16/24bit | |
Audio Sample Rate | 48kHz | 48kHz | 48kHz | |
Audio Bit Rate | Uncompressed | Uncompressed | Uncompressed |
Title Safety
16:9 as per EBU R95-1 (2017)
All graphics, text, and frame composition elements should be placed within the safe title area to prevent key content from being cut off.
Video Levels
All video signals should comply with ITU-R BT.709-5 and video signals should not exceed the specified limits.
Video levels should not exceed 700mV, or fall below 0mv
Luminance (Y) -1% and 103%
(between -7mV and 721mV)
RGB video levels -5% and 105%
(between -35mV and 735mV)
Audio Levels
The loudness level of the programme material must be in agreement with the EBU R128-2014 directive, including the following delivery specifications :
EBU R128-2016
- Integrated Loudness Program : -23 LUFS
- Target Level Tolerance : +/- 0.5 LU
- Maximum True Peak : -1dBTP
- Maximum Momentary : No Limitations
- Maximum Short Term Momentary (3 Sec) : -18 LUFS
- Loudness Range : No Limitations
Note: 'Integrated Loudness' is the definition for the target of the 'Programme Loudness' stated in metres in conformity with EBU Tech 3341.
Audio Channel Configurations
Channel # | Audio |
1 | Stereo Left |
2 | Stereo Right |
Subtitles
Subtitles/Closed Captions for the hard of hearing can be added to your commercials for an additional fee. Please get in touch at clientservices.pt@extremereach.com or your local team if you would like more information.
Audio Description
Audio Description (AD) makes content more accessible to individuals who are blind or visually impaired. AD can be added to your commercials for an additional fee. Please get in touch at clientservices.pt@extremereach.com or your local team if you would like more information.
Clearance
Do you need help with clearance or regulatory compliance?
XR's Campaign Services teams can assist you! Please reach out to your local team for more information, additional fees apply.
Auto Regulação Publicitária is the independent advertising self-regulatory organisation in Portugal. They provide advice to advertisers, media agencies and broadcasters to ensure that all commercials adhere to the local advertising codes of conduct. More information can be found on their website.
Other Important Info
Any commercial to air in Portugal must have audio and/or text in Portuguese, failure to do so will result in a rejection.