Regions Covered
✔ Italy
To maintain a consistently high quality product, XR requires all material to be supplied to the following specifications:
Requirements at a glance
| Unique identifier(s): |
The clock should conform to the following format: MMYY-AAAA-Product-Title-N-DDD (max 100 chars)
It should not contain characters such as (!”$%&()?^*§°ç><;:|& ) |
| Pre/post roll: | No |
| HD/SD: | Both |
| Audio: | AGCOM 219/09/CSP |
| Clearance: | No pre-clearance |
Content Layout
For this region a clock/slate is not required
HD File Specification
| Preferred | Accepted | |||
| Format | Apple ProRes 422HQ 1080/50 | Avid DNxHD 185x 1080/50 | XDCAM 1080/50 | |
| Container | MOV | MOV or MXF | MOV or MXF | |
| Video Codec | Apple Quicktime ProRes 422 (HQ) | 10bit DNxHD | XDCAM 422 | |
| GOP | - | - | Long GOP | |
| Profile | HQ | 1080i DNxHD SQ 8-bit | MPEG-2 422P@HL | |
| Frame Size | 1920x1080 | 1920x1080 | 1920x1080 | |
| Frame Rate | 25 FPS | 25 FPS | 25 FPS | |
| Scan Type | Interlaced, Upper/Top Field First | Interlaced, Upper/Top Field First | Interlaced, Upper/Top Field First | |
| Aspect Ratio | 16:9 | 16:9 | 16:9 | |
| Pixel Aspect Ratio | Square Pixels (1.0) | Square Pixels (1.0) | Square Pixels (1.0) | |
| Video Bit Rate | - | 185Mb/s | 50Mb/s CBR | |
| Chroma | 4:2:2 | 4:2:2 | 4:2:2 | |
| Audio Codec | Integer (Little Endian) PCM | PCM | Integer (Big/Little Endian) PCM | |
| Audio Bit Depth | 24bit | 24bit | 24bit | |
| Audio Sample Rate | 48kHz | 48kHz | 48kHz | |
| Audio Bit Rate | Uncompressed | Uncompressed | Uncompressed | |
HD Title Safety
16:9 as per EBU R.95-1
All graphics, text, and frame composition elements should be placed within the safe title area to prevent key content from being cut off.
SD File Specification
| Format | Apple ProRes 422HQ 625/50 |
| Container | MOV |
| Video Codec | Apple Quicktime ProRes 422 (HQ) |
| GOP | - |
| Profile | HQ |
| Frame Size | 720x576 |
| Frame Rate | 25 FPS |
| Scan Type | Interlaced, Upper/Top Field First |
| Aspect Ratio | 16:9 |
| Video Bit Rate | - |
| Chroma | 4:2:2 |
| Audio Codec | Integer (Little Endian) PCM |
| Audio Bit Depth | 16bit |
| Audio Sample Rate | 48kHz |
| Audio Bit Rate | Uncompressed |
SD Title Safety
16:9 as per EBU R.95-1
All graphics, text, and frame composition elements should be placed within the safe title area to prevent key content from being cut off.
Video Levels
All video signals should comply with ITU-R BT.709-5 and video signals should not exceed the specified limits.
Video levels should not exceed 700mV, or fall below 0mv
Luminance (Y) -1% and 103%
(between -7mV and 721mV)
RGB video levels -5% and 105%
(between -35mV and 735mV)
Out of gamut tolerance
Whilst XR and the Broadcasters will reject illegal video levels, they understand there may be instances where it is difficult to completely avoid. Following EBU recommendation Rec.103-2000 they will therefore allow a small tolerance, assuming that no more than 1% of the active picture is in error.
Audio Levels
The loudness level of the programme material must be in agreement with the AGCOM 219/09/CSP directive, including the following delivery specifications :
AGCOM 219/09/CSP
- Alignment Level : 1kHz@ -18dBFS
- Integrated Loudness Program : -24 LUFS
- Weighting Scale : As per ITU-R BS 1770-1
- Target Level Tolerance : +/-0.5 LU
- Maximum True Peak : -2dBTP
- PML (QPPM) : -9dBFS
- Maximum Short Term Momentary (3 Sec) : +5LU On The Relative Scale
- Relative Gating : -8 LU
- Absolute Silence Gate : -70 LUFS
Audio must be measured using ITU-R BS 1771-1 loudness meter to ensure compliance. The measurements will be defined using an integration time of 400ms with 75% overlap.
Audio Channel Configurations
| Channel # | Audio |
| 1 | Stereo Left |
| 2 | Stereo Right |
| Channel # | Audio |
| 1 | Stereo Left |
| 2 | Stereo Right |
| 3 | Stereo Audio Description and Programme Mix Left |
| 4 | Stereo Audio Description and Programme Mix Right |
Important!
- The audio should be supplied as a 4 channel 1 PID file, (mono discrete or 2 stereo pairs will not be accepted).
- Audio Description is for HD only.
- Audio Description should follow AGCOM audio specifications for loudness.
Subtitles/Captions
If you'd like to make your commercial accessible to the hard of hearing with Closed Captions, please contact your local team
Audio Description
Audio Description makes content more accessible to individuals who are blind or visually impaired. It is currently only accepted by RAI, please create a separate file and ensure you use the designated destination:
Please refer to Audio Channel Configurations for the correct channel layout.
Clearance
Do you need help with clearance or regulatory compliance?
XR's Campaign Services teams can assist you! Please reach out to your local team for more information, additional fees apply.
There is no pre-clearance process in Italy, however all commercials are expected to conform to the Code of Advertising Self-Regulation. Speak to your local media agency for more information.